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Implementing AI, Generating ROI: The Practical Guide
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Implementing AI, Generating ROI: The Practical Guide

Discover Payplug’s playbook for AI that actually creates value.

For months now, we’ve been hearing that “AI will transform sales.” In reality, many sales teams are still mostly busy:

- filling in their CRM,

-searching for information,

- explaining why a deal was lost… too late.

Yet some companies are making it work: Payplug (BPCE Group) is a great example.

In this ebook, we share how, driven by Camille Sampoux, CSO, AI was designed around real field usage, not as a gimmick:

- CRM automation based on sales calls

- real-time opportunity evaluation

- 2 to 3 hours saved per sales rep each week

- +10 points in conversion rate (from 24% to 34%)

💡 AI working while sales reps sell.

💡 Less admin, more coaching, more performance.

💡 And above all: successful adoption, without surveillance or resistance.